When I photographed Park Hill Dance Collective at their first creative session, we did some quick headshots for their company programs. We didn’t have the full hour like we did with their Academy photos but we made sure to take some time during the session to get everyone’s portrait. I found a nice spot, with great, even lighting to do the headshots. Everyone stood in the same spot and in similar poses so that all the photos would be cohesive. And I made sure to give each dancer horizontal and vertical options. They can also be cropped however they need to be. Now, on their website and programs, the company photos are consistent and cohesive!
It is so important for dance companies to have portrait sessions like this. Even if a full session is out of the question, taking some time during a promo photo shoot or rehearsal photography is a great start. Dancers come from schools and companies all over the place and they will each have very different headshots or even none at all. Consistency with dancer bio portraits, in programs and on websites, helps give the company a more professional look overall. It also creates a more unified look. You are a company, a family, working together. Not just a group of random people who happened to show up to the same theater at the same time.
Additionally, since many dancers have multiple jobs and work with more than one dance company, it’s helpful for them to have a portrait that is unique to your company. With company headshots sessions, dancers won’t have to use the same photo for all the companies they dance in, which might dilute each company’s image. Many dancers do not have up to date or professional headshots of their own and using outdated headshots, snapshots, or selfies in programs and online does not project a professional image for a dance company. I am so glad we took the time to do these photos for Park Hill Dance Collective. This group looks great together!
Looking for engaging portraits for you or your company? Contact me at firstname.lastname@example.org.